About me

Hey, Iโ€™m John ๐Ÿ‘‹

With more than 15 years combined in product management, user experience, content creation, and graphic design, Iโ€™ve learned how to turn big, complicated problems into simple, effective solutions. I love leading with empathy and believe that teams do their best when theyโ€™re trusted and supported. Iโ€™m hands-on with tools like Jira, Confluence, Figma, and Lucid with a deep focus on improving user flows, accelerating project timelines, and ensuring everyone from developers to stakeholders feel engaged and invested. I consistently drive meaningful product improvements through data and user feedback.


Work Experience

MERSIVE TECHNOLOGIES, INC.

August 2021 โ€“ Present

Manager, UI/UX Design

  • Led UX strategy, design, and implementation for a new multi-platform collaboration product suite spanning desktop, mobile, TV displays, and a cloud management system, increasing customer adoption within 6 months

  • Designed end-to-end user flows for a collaboration app enabling multi-user content sharing to large screens in enterprise environments, contributing to 35% faster setup times for end users compared to last-gen hardware

  • Created and maintained a comprehensive Figma design system, improving design-to-development handoff efficiency by 40%

  • Partnered with customers to conduct over 50 usability tests and customer interviews, directly informing prioritized feature development

  • Collaborated with product managers, engineers, and QA teams in an Agile/Scrum environment to achieve a 75% on-time release rate

  • Delivered a 50% reduction in development iteration cycles by standardizing UI patterns and documentation

AXS TV

August 2015 - August 2021

UI/UX Designer

  • Designed the UX and UI for AXS TVโ€™s cross-platform streaming apps (iOS, Android, Roku, Apple TV), increasing content discoverability by 40% and boosting active users by 25% year-over-year

  • Developed all user flows and high-fidelity mockups, accelerating the product approval process by 3 weeks

  • Curated and maintained a 10,000+ digital asset library for product and marketing teams, reducing content retrieval time by 30%

  • Created visual content for a 3M+ social media audience, increasing engagement rates by 15% during promotional campaigns

  • Designed and executed 40+ multi-channel ad campaigns (web, print, OTT, broadcast) resulting in a 20% boost in user engagement during key show launches

  • Partnered with marketing and development teams to cut design delivery timelines by 1 week per project

Educational Testing Service

December 2006 โ€“ June 2015

Senior Graphic Designer

  • Produced 2,400+ unique graphics annually for state-level assessment materials, maintaining 100% compliance across all educational materials and state assessments

  • Attended over 10 client visits to collaborate with government officials and teachers to create and iterate on over 100+ assets per visit

  • Collaborated with stakeholders to integrate feedback that improved design clarity and increased user comprehension scores by 15%

  • Trained 10+ new designers, standardizing onboarding processes and reducing ramp-up time by 20%

  • Developed an XML-to-InDesign import process that reduced production time by 50%, saving 500 staff hours annually


Education

Bachelor of Arts (BA), Technical Communications

University of Texas at San Antonio, San Antonio, TX


Professional Development & Certificates

  • Google UX Design Certificate, Coursera, 2021

  • UX and Interface Design for Embedded Systems, Coursera, 2022

  • Mobile User Experience (UX) Design, The Interaction Design Foundation (IxDF), 2022

  • Dynamic User Experience: Design and Usability, IxDF, 2023

  • User Research - Methods and Best Practices, IxDF, 2023

  • UX Management: Strategy and Tactics, IxDF, 2023


Core Skills

UX Strategy & Research | User Flow Design | Wireframing & Prototyping | Design Systems Creation & Management | Cross-Functional Collaboration | Agile & Scrum Methodologies | Usability Testing & User Interviews | Responsive & Multi-Platform Design | Interaction Design | Accessibility Standards


Technical Skills

Figma, FigJam | Atlassian Jira, Confluence | Asana | Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere, After Effects) | Miro | Trello | Lucid | SmartSheet | Hotjar | Mixpanel